STOP MAKING
BIG DECISIONS
FROM MESSY
NUMBERS.

Cash flow, forecasts, pricing, hiring, fundraising, expansion. Every major business decision has a financial answer hidden inside it. Metric helps you find it before it becomes expensive.

Fractional CFO support for businesses around the world.

Sophie Smith, Founder & CEO of Nabta Health
SOPHIE SMITH, FOUNDER & CEO, NABTA HEALTH

"Omar and Metric have transformed our finances."

"We've been working with Omar as fCFO since November 2024 and he, with Metric, have transformed our finances.

Not sure how to describe him in financial language, but in the tech world you'd say he's a fullstack guy. Happy to do all the nitty, gritty categorisation and recategorisation of historic financials line by line in Xero, Quickbooks, you name it, but can also do accounts and payroll and build beautiful financial models, investor updates, etc.

11/10, would recommend."

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Proof points

Finance work should show up in business outcomes.

Keep these as review and case study placeholders for now. Replace with verified client-approved proof before launch.

Nabta Health

$2.5M Investment Raised

Built the financial model and pitch deck strategy that helped turn the fundraising story into numbers investors could follow, test, and trust.
Revitalife

$20M M&A transaction

Supported the financial diligence, transaction logic, and numbers behind a high-value acquisition conversation.
Goumbook

Zero to $500,000 cash reserves build up

Reviewed the operating cost base, identified avoidable spend, and helped protect runway without weakening the business.
Yufeed

From Pre-Revenue to $500K

Built the commercial and financial foundations needed to move from idea-stage uncertainty to revenue, pricing discipline, and clearer growth planning.
Syd.life AI

Expansion into GCC

Helped structure the financial thinking behind international expansion, including market-entry assumptions, cost planning, and investor-facing clarity.
LOGOComing Soon

Major Series B Exit

Placeholder for an upcoming growth-stage proof point involving financial modeling, board-level reporting, and scale planning.
Lorena Puica, CEO of Syd.life AI
LORENA PUICA, CEO, SYD.LIFE AI

"Very smooth & fast. Thank you Omar."

"Compared to other service providers, Omar is more responsive, better pricing / no rip off 😅, more customer centric. Very smooth & fast - thank you Omar! 🙌🚀🙌"

See more recommendations here →
What the engagement delivers

The CFO work founders actually need.

The scope is shaped around your stage, but the focus is always the same: cleaner visibility, better planning, stronger controls, and decisions you can defend.

01Cash Visibility

You should not discover cash problems from your bank balance.

Build a rolling 13-week cash flow forecast covering receipts, payables, payroll, tax, debt, and growth spend so you can make decisions early.
02Forecast Control

A budget is useless if nobody explains the variance.

Monthly budget vs actuals reviews that show what changed, why it changed, where the variance came from, and what needs to happen next.
03Profitability

Revenue growth can hide margin leaks.

Understand which products, locations, customers, channels, or projects actually create margin and which ones only look good on the top line.
04Investor Readiness

Investors do not just buy the story. They test the numbers.

Get financial models, runway scenarios, use-of-funds logic, reporting packs, and CFO commentary that make the business easier to understand and harder to dismiss.
05KPI Dashboards

Turn your reports into a monthly operating system.

Track cash, runway, revenue, gross margin, burn, AR, AP, collections, customer economics, and the metrics that actually drive your business.
06Decision Support

Make the big calls with a finance partner in the room.

Hiring, pricing, expansion, cost cuts, fundraising, debt, M&A, or restructuring. Get CFO-level thinking before the decision, not a report after.